To amend title 23, United States Code, to authorize the Secretary of Transportation to make grants to States to carry out innovative projects to promote increased seat belt use rates.

Replaces Federal highway provisions directing the Secretary of Transportation to make innovative seat belt project allocations to States with provisions directing the Secretary to provide innovative seat belt project grants.

Permits an innovative seat belt project to involve the following strategies: (1) new and innovative messages for high risk groups; (2) new delivery mechanisms for seat belt programs; (3) new implementation partners; and (4) new or unusual approaches to seat belt enforcement.